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About the founders

Robert Serrett
TAG was founded by Robert Serrett.  Robert is recognized nationally for his creative, innovative and personable leadership style. People just seem to gravitate toward him. A natural born salesman, he is knowledgeable and experienced with over thirty years in the telecommunications business and sixteen years of senior management experience with responsibilities for operations, sales and marketing, business development, and contract negotiations as well as managing and motivating personnel for a variety of telecommunications firms.

Robert is a charismatic leader and a strong executive communicator. (Mr. Serrett has a basic understanding of the Korean language which he picked up when he was stationed in Korea with the Army’s Military Intelligence Agency). He is proficient in establishing and organizing procedures and processes to achieve successful corporate goals.

Dennis Anderson


Dennis Anderson is an accomplished  sales and marketing executive as well as a successful entrepreneur. He is the founder and owner of American Business Development, Inc, an international business development consultancy.
Dennis helps business leaders discover ways to grow their business with less effort. He has a knack for helping people determine how to achieve more with less by focusing and refining their business strategies and processes.   After graduation from Weber State University, Dennis was a high school football, basketball and baseball coach and has maintained his affinity for teaching and coaching throughout his business career.
Mr. Anderson is a creative, dynamic trainer, speaker and presenter. In addition to having founded several business ventures, his background includes 20+ years in the corporate arena with companies such as IBM, AT&T, and NCR Teradata.

John Aldridge
John Aldridge is a behavioral technologist with over fifteen years experience developing business communications technologies for improving learning and performance, measured by bottom-line ROI. John has served as a technical trainer, instructional designer and change management consultant for small to mid-sized startups, development-stage organizations and multi-national Fortune 100 companies.  These companies represent a mix of diverse business sectors including; entertainment, telecommunications, transportation, medical, technical, financial services, governmental and educational endeavors. 

“Dr. J”  holds a PHd in Organizational Development/Change Management and is a specialist in Web 2.0, P2P and B2B systems for collaborative learning .  He has over ten years experience with evaluation, design, implementation and maintenance of collaborative (social networks) such as the incipient TAG membership network.

Our mission
Our mission is to enable effective, productive and profitable management decisions and business relations in a highly competitive and dynamic marketplace thereby providing independent telecom agents an alternative to "going it alone" in their relationships with the telecom companies they represent. To achieve this objective, we will provide our members credible, reliable and affordable on-demand, research-based products and services.
Our vision

TAG’s vision is to foster a sense of belonging by providing vigorous online community that makes a difference for telecom agents, their families, and for the companies and communities they serve.
Tag was created as a collaborative network with the vision that telecom agents who have chosen an independent lifestyle who, from time to time, want and need resources that empower them to achieve more. 

Our values
  • Collaborative Culture
  • Cooperation
  • Responsibility
  • Community
  • Commitment
  • Openness
  • Imagination
  • Knowledge
  • Respect
  • Success
  • Spirit
  • Wisdom
TAG overview

We believe telecom agents are “independent and like it that way.”  As far as we know, there never has been an organization whose sole charter is to support people in their quest to make a living as telecom agents.  We view agents as courageous, trusting, and high energy people who are part of a rare breed that is rewarded solely on tangible results.

From our Advanced Funding programs, to Executive Coaching, Information Databases, Blogs, and Surveys, TAG resonates with its members because it speaks their language and addresses their desires for agent experiences that are more fulfilling, more efficient, and more connected across the telecom community.

The TAG Business Model

The TAG Business Model begins with authentic Content at the center of our business model.  Collaboration forms the basis  of a high integrity/high value social network; and finally, there are the TAG Offerings which we market through our Affiliates.

CONTENT. We develop and produce original content that informs, instructs, inspires and engages people in the many facets of the Telecom Agent experience. We are committed to an authenticity that will build and maintain strong relalationships our Member and their Customers and Communities.  

COLLABORATION.  Although Telecom Agents like their independence, most are gregarious and love to share their knowledge and experience. 

OFFERINGS. We support our content with products and services relevant to Telecom Agents.  All product and service offerings are consistent with our Mission They are of specific value to the business and personal lives of the TAG Members. 

TAG's code of ethics

The following Code of Ethics has been adopted by, and is applicable to, all of TAG’s employees, officers and directors.

  • Say what we mean and stand for what is right.
  • Be honest and trustworthy in all of our activities, relationships and communications.
  • Foster an atmosphere in which fair practices extend to every member of the TAG community.
  • Strive to create a safe and supportive environment, promote healthy business practices, and to foster and encourage personal and professional development.
  • Through leadership at all levels, sustain a culture where ethical conduct is recognized, valued and exemplified by all stakeholders.
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